salesEQUITY Blog | Encompass-CX

    Client Acquisition: How To Grow When Acquisition Is Costly

    Author: Tom Cates On: March 23 Categories: customer experience No Comments

    Sometimes, client acquisition is a costly path to go down. It requires building a sales team and implementing a marketing strategy to reel in new clients. Meanwhile, everybody around you has their...

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    How Your Client Experience Can Rock Like A Barista Does

    Author: Scott German On: March 11 Categories: sales No Comments

    There's something special about where we buy our coffee. The quality of the coffee has something to do with it, but that's not what's driving us to wait in line for that cup. It's about the client...

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    Why Loyal Clients Are Saying The "F Word"

    Author: Scott German On: March 04 Categories: customer experience 2 Comments

    Has any of your loyal clients ever used the “F word” when talking about your product or you? Nothing can feel more embarrassing than hearing a client say they are “fine.” Boy, that can hurt pretty...

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