For many years, companies relied on customer satisfaction surveys to get some form of external validation on their products and services. In the last few years, efforts to understand the customer viewpoint have been re-energized by the emergence of the Net Promoter Score (NPS). No doubt, you work for, or have worked for a company that relied heavily on NPS. I know I did. But then what?
NPS CANNOT POINT THE WAY FORWARD TO IMPROVED RELATIONSHIPS
No one doubts NPS can offer companies a quick and easy way to get a temperature check on a customer’s loyalty. But in the complex world of B2B relationships, more is required. If you have a long sales cycle, or find yourself constantly going up against competing priorities, you know it often comes down to the strength of your relationships and on its own NPS cannot unravel a complex relationship and point the way forward and improve client engagement.
so, what's needed?
How about a solution that takes NPS to the next level? A solution that provides data which can predict long-term reliability, benchmark against industry best practices, and supply output that leads to effective action. Here are the problems, and here’s how you fix them.
What if, as an organization, you know there are problems, but you just don't have the resources - or time, for that matter - to fully digest the big picture? Perhaps you’d prefer small bites rather than one big gulp. You want to build customer loyalty, but need time. That’s OK. A good client engagement platform will offer solutions you can grow into; because not every organization is ready to jump in with both feet.
Want to learn more? Attend our webinar this Thursday and gain a better understanding of how you can turn your not-so-satisfied clients into your best customers.
UNCOVER 33% GROWTH WITH YOUR CURRENT CUSTOMER BASE
Learn How to Unlock the Potential of Your Client Relationships and Grow Revenue
Thursday, July 13 2:00 p.m. - 3:00 p.m. ET / 11:00 a.m. - 12:00 p.m. PT
All attendees will receive a recording of the webinar, presentation slides, and our customer journey map so you can get started improving your client relationships.